The German economy benefits from this, and so does German foreign policy. Anyone who has international experience knows. Such a good reputation does not come by itself. It is the fruit of many years of effort, the result of persistent commitment, a lot of patience and a lot of understanding towards partners with a different culture, with a different way of thinking and with sometimes an idiosyncratic understanding of Business, administration and politics.
German companies are also respected because they treat their international partners differently than others. As a rule, the German businessman is not only looking for a profitable individual transaction. He is looking for long-term lucrative business relationships profitable for both sides. For Germans, it goes without saying that they cooperate with their partners on an equal footing, not from above and not from an inferior position. This applies to German companies as well as to German diplomacy. And this is what sets them apart from many comparable competitors.
SmartShop: Foreign trade promotion as a core task of German foreign policy
One of the most important tasks of the German Foreign Service is to maintain the reputation of the Federal Republic, German politics and the German economy.
The good international image of German companies includes the relationship between management and employees. This is shaped by the German collective bargaining partnership. With their training achievements, exemplary working conditions and open-minded internal communication culture, many German companies set standards that contribute significantly to the development of more modern corporate cultures in their area.
SmartShop: German foreign trade promotion with a comprehensive network
The foreign trade promotion is optimally positioned to advise and support German companies in their international commitments. Their embassies analyze the political and administrative conditions in their host countries around the world. Thus, they provide German companies with background information that can be very valuable for evaluating business opportunities.
The relationship network of their more than 300 foreign representations is ideally suited. This is especially for public partners in the host countries to open doors that would otherwise remain closed to companies. Both are services offered by their agencies that German companies can use free of charge.